Thursday, May 23 1:00pm – 2:30pm	Cost: $15
Negotiating Commercial Leases and Renewals for Dummies

This must-attend presentation will benefit any tenant leasing commercial or retail space. Learn what your landlord doesn't want you to know ... directly from the industry expert. Free Leasing CD will be offered to attendees.

This session will address:

• Negotiating a rent reduction on your lease renewal
• Negotiating for free rent, a tenant allowance and/or your deposit returned
• Eliminating personal guarantees (on new leases and renewals)

Presenter: Dale Willerton, The Lease Coach

Thursday, May 23 6:30pm – 8:00pm	Cost: $15
Advertising Dos and Don'ts

There is a tremendous amount of ad messaging we see every day. There is the good, the bad and the ugly. By exploring a number of spectacularly bad ad campaigns, we'll learn how to make good marketing choices, learning what NOT to do. You will learn:

• The structure of a good advertisement
• The strategy behind a good advertisement

Presenter: Randy Brososky, Group of Rogues

Tuesday, May 28 9:30am – 11:30am	Cost: $30
Creating Engaging Online Content

Content is the fuel for online marketing. It can also be a real headache for small business owners. This session will help small business owners better understand online content and how to create it. In this session, you will learn:

• Why content is important
• How to create engaging online content
• About the variety of content types and content sources

Presenter: Brian Siddle, Strong Coffee Marketing

Wednesday, May 29 1:30pm – 4:00pm
Low-Cost Strategies for Powerhouse Profits

Cancelled

 

Thursday, May 30 1:30pm – 3:00pm	Cost: $15
Building Your Business on Customer Referrals

Getting clients by referral is one of the most enjoyable experiences to be had in business. Knowing that people are talking about you and sending their family and friends to you is a wonderful feeling. It doesn't just happen by chance though. Building your business around referrals takes effort and a definite strategy. In the end, it is all dependent on the strength of your business relationships. Explore how to:

• Create lasting business relationships
• Follow-up in a powerful way
• Get referrals coming in!

Presenter: Cliff Turner, Mobile Minds

Interested in sharing your expertise on a topic relevant to small business owners? We invite you to propose a session to present at The Business Link! Contact Learning Services at This e-mail address is being protected from spambots. You need JavaScript enabled to view it